Modern technology to protect all cyclists.
Founded in 1919, the Belgian helmet company can look back on a long tradition and many innovations. With over 100 years of experience and after a development process lasting ten years, Lazer is launching the world's first technology against rotational forces that is integrated directly into the helmet: KinetiCore.
Thanks to KinetiCore, the protection and overall performance of bike helmets have been completely redefined.
How KinetiCore works
A series of cone-shaped blocks, the so-called "controlled crumple zones", protect the head from rotational forces in the event of a fall by deflecting the impact energy away from the head. The open structure of the KinetiCore design makes it possible to reduce the use of plastic, which reduces weight as well as the ecological footprint and improves ventilation.