Climate Protection at ROSE
We at ROSE are committed to the Paris climate goals. Through our commitment and especially our core product, we are helping to drive forward the mobility revolution and reduce emissions.
With the signing of the Paris Climate Agreement, the international community agreed to limit global warming to well below two degrees, if possible to 1.5 degrees. This also means that companies have to become active and assume their responsibility.
In addition to further developing our products, we at ROSE are continuously working to reduce our CO2 emissions. Since 2018, we have had Climate Partner calculate our corporate carbon footprint (CCF) by measuring the CO2 emissions at the sites in Bocholt (administration, logistics, and Biketown). Climate Partner develops climate protection solutions for companies and supports the calculation, reduction and compensation of emissions. This provides better transparency about our climate footprint and helps us to develop appropriate measures. We believe that a holistic climate protection strategy is an important building block for working towards the 1.5 degree target as a company.
Our Emissions – Our Actions
Currently, approx. 90% of our total emissions come from staff travel, outbound logistics and packaging material. In 2021, Rose created 3,393 tonnes of CO2 equivalents. This corresponds to a CO2 footprint from 391 European citizens. One person in Europe causes an average of 8.7 t CO2.
Because we have been calculating our Corporate Carbon Footprint (CCF) since 2018, we already know where the biggest issues are. Various areas within the company have already made reductions in recent years, for example by saving printer paper and switching to digital solutions. We have reduced packaging waste as much as possible and plan to continue optimising our shipping packaging to avoid empty volumes. Various revegetation projects have been initiated at the Bocholt site and provide new spaces for nature and employees. In addition, 100% of our electricity at this site is “green” and obtained from our own photovoltaic system and hydropower.
The largest CO₂ emission sources
Although a large proportion of our employees already use bicycles to get to work, we would like to continue to improve this trend. That is why we offer discounted conditions for the purchase of a ROSE bicycle and have designated a mobility officer.
Furthermore, an employee survey was conducted to find out what means of transport employees use to get to work and for what reasons they do not cycle.
Further measures are planned for the future. These include stakeholder dialogue. Through our collaboration with cities, police, schools and other companies, we are aiming to make the mobility system in Germany more sustainable. The goal is to achieve fast, safe and environmentally-friendly transport by bicycle for everyone.
We also want to use company mobility management at the sites to increase the motivation to cycle so that the emissions from employee mobility can be further reduced. This is done through the creation of improved bicycle parking facilities, the integration of e-charging stations and close communication with employees.
Employee Mobility at ROSE Bikes
ROSE sends out 1.2 million parcels a year. Of these, 16% are sent back as returns. Returns create a high cost in terms of employee efforts and new packaging resources. With the Retourensiegel (returns seal), we demonstrate our responsible approach to returns. Through targeted measures and education, we want to motivate customers to shop more consciously and return less. Furthermore, we want to work on combining more packages.